Description

Your favorite eye-brightening duo, all dressed up.

Meet the luxe upgrade to our bestselling Eye Brightening Set. Two viral matte eyeshadows, Linen and Rose Water, to brighten, smooth and define your eyes in seconds. Plus, our award-winning Spectator Sport Mini Mascara and dual-ended brush for a complete, effortless eye look.

Everything comes tucked inside our signature-orange Case Closed Beauty Cube, with a clear top so you can see exactly what's inside. Five favorites. One luxe set. Exceptional value.

The Lineup:

  • Linen Liquid Eyeshadow: A soft matte ivory that evens out lid discoloration and instantly brightens the look of your eyes.

  • Rose Water Liquid Eyeshadow: A flattering vintage rose that adds a fresh wash of color and soft definition.

  • Spectator Sport Mini Mascara: Our award-winning waterproof black mascara for beautifully defined lashes.

  • Dual-Ended Eyeshadow Brush: Makes precise application and seamless blending a breeze.

  • Case Closed Beauty Cube: A structured, signature-orange vegan leather makeup bag with a clear top. Chic, practical, and ready to go wherever you do.

Ingredients
View full ingredients list
Product Origin & Sustainability
  • Sustainability: Thoughtfully made, from the formulas to the finishing touches. Our vegan, cruelty-free eyeshadows and mascara are made in Italy, and our eyeshadow brush features soft vegan bristles. The Mixed Media Eyeshadows come in packaging made with 72% post-consumer recycled materials, while the reusable Case Closed Beauty Cube is crafted from vegan leather and designed to be used long after your makeup is finished.
Cruelty Free Leaping Bunny Certified

Cruelty Free Leaping Bunny Certified

Vegan Friendly Ingredients

Vegan Friendly Ingredients

Clean Formulations - No Phthalates, Fragrance or Nano Particles

Clean Formulations - No Phthalates, Fragrance or Nano Particles

Ethical, Inclusive Work Practices

Ethical, Inclusive Work Practices

Recyclable Packaging

Recyclable Packaging

FAQs

What makes this set different from the original Eye Brightening Set?

Think of it as your Eye Brightening Set, upgraded. You get our bestselling Linen and Rose Water liquid eyeshadows, plus a mini Spectator Sport Mascara, dual-ended brush, and our signature-orange Case Closed Beauty Cube. Everything you need for brighter, more defined eyes, all in one chic little case.

Why do I need both Linen and Rose Water?

They're two easy ways to brighten your eyes. Linen is a soft matte ivory that helps even out lid discoloration and creates a brighter, more open-eyed look. Rose Water is a flattering vintage rose that adds a fresh wash of color and soft definition. Wear each shade on its own for a beautiful eye look, or combine them.

Are these eyeshadows good for mature eyelids?

Absolutely. Our lightweight liquid-to-powder formula glides on smoothly, blends easily, and dries down to a long-wearing matte finish. No heavy powders settling into fine lines, just smooth, flattering color that stays put.

Do I need makeup skills to use this set?

Not at all. Our liquid eyeshadows are designed to make beautiful eye makeup easy. Simply swipe a little color onto your lids, blend with your finger or the included brush, and you're done. Add a coat of mascara for definition.

Is the Spectator Sport Mini Mascara as good as the full size?

Yes! It's the mini version of our award-winning waterproof Spectator Sport Mascara, in black. Perfect for defining your lashes and completing your eye look, whether you're at home or on the go.

What makes the Case Closed Beauty Cube special?

A little luxury for your everyday routine. Crafted from structured vegan leather in our signature Gen See orange, the Case Closed Beauty Cube features a clear top that keeps your beauty essentials beautifully organized and in plain sight. Sleek, sophisticated, and designed to look just as good on your vanity as it does in your travel bag.

Reviews

4.7
Rated 4.7 out of 5 stars
Based on 5,831 reviews
91%would recommend these products
Customers Talked About
5,831 reviews
  • CD
    Charlotte D. R.
    Verified Buyer
    Reviewing
    Mixed Media Matte Liquid Eyeshadow ROSE WATER 07 Vintage Rose
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    Brilliant!

    I took a chance on this based on marketing hype and reviews, and it really paid off!

    I am over 40 and I don't wear a lot of make-up these days. (Clean, hydrated skin, from good nutrition and water - that's your natural glow right there!). This product gives me brighter, fresher, wide-awake look with almost zero effort, and with little or other make-up if I don't feel like it.

    It's one of the only products I have worn on or near my eyes that I can genuinely forget about. Can't feel it at all. Absolutely no creasing , flaking, smudging, nothing getting in my sensitive eyes. Amazing!

    It's a perfect base for adding more to, and perfect on its own.

    I'm likely to make a repeat purchase soon... I've been using it daily and it is a small bottle, so that might be the only downside now I am clearly addicted.

  • NH
    Niki H.
    Verified Buyer
    Reviewing
    Mixed Media Matte Liquid Eyeshadow ROSE WATER 07 Vintage Rose
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    Oily sweaty heavy eyelid saviour!

    I’ve always had oily sweaty eyelids and have always needed to use a primer. As I’m getting older, with perimenopause creeping in, my eyelids are starting to get heavy. Oily, sweaty, heavy eyelids (I’m really selling myself here) have meant that even with primer, my old eyeshadows have creased and slumped within hours, which has made me sad. I’ve spent the last year hunting for the right eyeshadow. I’ve been pulled in by all the instagram click baits and spent a small fortune but nothing has worked…until now! My hunt is over. This one stays put! Winner!!!

  • SR
    shana r.
    Verified Buyer
    Reviewing
    Spectator Sport Mascara Black
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    Great Mascara For Daily Wear

    This is a great daily use mascara. Enough drama, light formula, killer lashes.

  • CH
    Cindy H.
    Verified Buyer
    Reviewing
    Mixed Media Matte Liquid Eyeshadow
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    great product

    I love this product. The color is beautiful and it looks like velvet on my skin.

  • DB
    Debbie B.
    Verified Buyer
    Reviewing
    Mixed Media Matte Liquid Eyeshadow SHROOM 05 Matte Taupe
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    Love it!!

    I have to say this is my favorite eyeshadow that I’ve tried. And I’m 63 so I’ve tried many.

Makeup that brings joy at the smallest expense to resources and humans.

We wanted products for ourselves that are not only clean but also sustainable and created ethically - and that were amazing formulas and that brought a smile to our face with their design.

With this laundry list in mind we started working on Gen See, setting out to make products with a color palette and design that spark joy and bring a smile to your face each and every time you use them.